CLIENT WORK
Helping define a ground-breaking technology in the battery market
Brill Power was formed in response to the increasing urgency to improve battery performance, longevity and efficiency in a world reliant on this energy source.
The founders behind Brill Power had created a unique market-leading software/ hardware proposition that enabled the improved performance and sustainability of batteries while reducing the total cost of ownership.
They were looking to bring this technology to the electric vehicle and stationary storage markets.
The team had initially been focused on developing the technology, getting funding to sustain its development and building networks within the battery industry.
With everything in place, they were looking for some experienced marketing support to ensure they had a brand which reflected their product and proposition and a clear marketing plan to launch.
We worked with two of the co-founders to research the company and the market and conducted interviews and a brand workshop with the wider team. With this valuable insight we worked to create a new set of messaging for the brand and technologies. Alongside this and once a clear brand story, and positioning had been formed, we worked in collaboration with Robin Powell to create an updated visual identity and whole suite of marketing assets.
Our other Partners were brought in to help create a new website. Talented CGI specialists were briefed to create unique imagery for the technologies and products to help elevate the brand and more clearly communicate to customers the key benefits of the technologies. We helped build a launch marketing strategy and budget for the first year of new marketing activity.
OUR WORK
CLIENT TESTIMONIALS
